Air TimeNovember 7, 2012 by Caleb • Blog
Balloon Clock was created in 2008 while working on a commission for Progressive Insurance”s annual report. The theme was Innovation…somehow it occurred to me to attempt to represent time with air. I placed 12 penlights out of frame to online pokie machines reflect off the balloon”s surface. The balloon is mounted to a base made from a water valve. After starting the exposure I released the valve allowing the air to escape. The penlights then served to trace the surface of the balloon during deflation.